When it comes to gin, Beefeater stands as a venerable symbol of British heritage. With its long-standing connection to the Yeoman Warders of the Tower of London, Beefeater Gin is commemorating the historic crowning of King Charles III with a truly unique release: Beefeater Crown Jewel. This limited-edition bottle, the crown jewel of their portfolio, embodies the brand’s rich history and commitment to quality.
A Handcrafted Masterpiece
The Beefeater Crown Jewel is more than just a bottle of gin; it’s a masterpiece of craftsmanship. This exclusive edition features a 9-carat solid gold label adorned with a precious ruby. The intricate design was brought to life by the renowned goldsmiths and silversmiths, Thomas Lyte, a Royal Warrant holder. The label pays homage to Beefeater’s deep-rooted connection with the iconic Crown Jewels, which served as the inspiration for the bottle’s ruby-centric design.
A Royal Touch
The unique coronation label created by Thomas Lyte is nothing short of regal. Not only does it showcase exceptional craftsmanship, but it also carries the official hallmark that certifies the quality of the gold. This hallmark also features the new King’s commemorative mark, confirming the highest standards of purity and fineness. This extraordinary bottle is valued at £4,000, but it will be auctioned with a special reserve price of £2,000.
Charity Auction
Beefeater is not only celebrating this momentous occasion with a limited-edition release but is also committed to a charitable cause. The one-of-a-kind Beefeater Crown Jewel bottle will be up for auction from now until October 10th. All proceeds from the sale will be donated to The Drinks Trust, a UK charity dedicated to supporting those facing hardships in the On-Trade and hospitality sector. This noble gesture adds a heartwarming touch to the celebration.
For those who miss out on the charity auction but still want to own a piece of this royal history, a second bottle will be available for purchase from October 11th via the Beefeater Distillery website, retailing at the recommended price of £4,000.
Gin Fit for a King
Beefeater Crown Jewel, known for its treasured liquid, remains a favourite among bartenders worldwide. This exceptional gin is an elevated version of Beefeater’s iconic London Dry Gin, boasting a bold 50% ABV. The increased strength brings out additional citrus notes from grapefruit peel, a welcome addition to Beefeater’s nine botanical recipe. Beefeater Crown Jewel is celebrated for its exceptional clarity of flavour and unmistakable depth.
This extraordinary gin, marked by craftsmanship, history, and a charitable spirit, offers enthusiasts a chance to partake in a historical moment. Don’t miss your opportunity to own a piece of this unique celebration of British heritage and the crowning of King Charles III. Beefeater Crown Jewel Coronation Edition will be available for bidding on Whisky.Auction from October 1st to October 10th, with a reserve price of £2,000.
If that’s slightly beyond your budget, fear not; you can still purchase the same gin, minus the ruby-encrusted bottle. A one-litre bottle can be yours exclusively from Drink Supermarket for £52.99.