It may have sod all to do with Three or mobile phones but does that really matter? The latest advertising campaign has only just launched but already has been a resounding success for the mobile brand.
‘The Pony’ featuring a Shetland pony shimmying along to Fleetwood Mac happy as larry has gone viral encouraged by the networks hashtag #DancePonyDance.
Marketing director at Three Tom Malleschitz said of the ad: “In everyday life we might take sharing content for granted, but at Three we know that discovering, passing on or receiving the unexpected can bring a smile to your face at just the right time.”
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