G-SHOCK and Bamford London Reunite for a Fresh Take on the 5600

G-SHOCK and Bamford London are teaming up once again, returning with a new twist on the classic 5600. It is the third collaboration between the two brands and taps into the same mix of toughness and refined British design that made the previous drops instant sell outs.

The new model arrives with Bamford’s signature blue detailing and an upgraded steel case, giving the watch a sharper, more elevated edge while keeping the rugged DNA that defines G-SHOCK. It feels like the most polished version of the partnership so far.

To mark the launch, the brands are taking over Meera Newsagents in Soho from 5 to 8 December. The space will be transformed into a Konbini inspired pop up, blending Japanese convenience store culture with Bamford’s playful luxury aesthetic. Expect limited edition products styled as everyday items, plus exclusive apparel, accessories and gifts available only at the pop up.

The G-SHOCK x Bamford 5600 lands online from 9 December as a limited edition release, priced at £279. It will be available on g-shock.com and through selected retailers including Chisholm Hunter, Beaverbrooks, Goldsmiths, Dover Street Market and Selfridges.