Nike and the MoMA Design Store have launched a new series of limited-edition, co-branded products, starting with the MoMA Nike Everyday Sock. This collaboration showcases the fusion of design and sport, producing items that transcend their original function, becoming versatile symbols of both fitness and style. The MoMA Nike Everyday Sock, featuring the iconic Swoosh and MoMA branding, is available exclusively at MoMA Design Store locations in the United States. The sock combines aesthetic appeal with functionality, featuring shock-absorbing soles and moisture-wicking material.
This collaboration is rooted in a long-standing relationship between Nike and MoMA, dating back to the inclusion of Nike’s Air Force 1 sneakers in MoMA’s 2017 exhibition, Items: Is Fashion Modern? The series of releases reflects shared values of design excellence, with future products expected to continue blending performance with artistic inspiration.
Priced at £19, the MoMA Nike Everyday Sock, with “Just Do It” stitching on the toe, is more than just a piece of sportswear—it’s a representation of the intersection between movement and design. Additional products in this limited-edition series will be announced soon, each reinforcing the connection between fashion and function. Purchases of these exclusive items also support MoMA’s educational programs, further enhancing the collaboration’s cultural impact.
Shop them here.
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