Music

Defected x Aston Martin Are Taking Over Soho This Weekend

Formula One and house music might not be the most obvious pairing, but for anyone who’s been to a Defected day party or follows F1, it actually makes a fair bit of sense.

The two brands are teaming up this week for Driven by Sound, a three-day takeover in Soho bringing DJ sets, parties, a coffee rave, a run club and a load of exclusive Defected merch to 19 D’Arblay Street.

The pop-up runs from Friday 28 to Sunday 30 August, with the Defected Store open to the public and stocked with vinyl, including the sought after Defected Classics series, plus T-shirts and accessories.

There’s also an exclusive collection for anyone who likes their music merch a little harder to get hold of. The limited drop includes a bespoke record box, vinyl collection and T-shirts created specifically for the collaboration.

Friday focuses on FLINTA* communities, with a panel and a DJ mixing masterclass for women and non-binary artists, followed by a party hosted by Defected Radio’s Monki.

Saturday is arguably the one to watch, kicking off with a sober coffee rave from 9am to midday hosted by GRIND and Sam Divine, before a surprise day party from 1pm to 6pm with a special guest DJ.

Sunday keeps things moving with a Defected Run Club warm up from 9am, followed by an afternoon party featuring Defected’s resident DJs.

Defected x Aston Martin Soho pop-up

Where: 19 D’Arblay Street, Soho, London

Thursday 27 August: 7pm to 9pm
Friday 28 August: 11am to 3pm and 6pm to 9pm
Saturday 29 August: 10am to 12.30pm and 3pm to 6pm
Sunday 30 August: 10am to 3pm

theeverydayman

The Everyday Man was launched back in 2012 and has grown to become one of the leading online men’s lifestyle publications. We cover all aspects of men’s interests and lifestyle, including health and fitness, travel, fashion, technology, arts and culture, music, grooming and cars.

Recent Posts

5 Men’s Fragrances to Wear This Autumn

As the temperature drops, it is time to retire the citrus-heavy summer rotation and reach…

4 days ago

The Rise of the Sober-ish Night Out

There was a point a few years ago when I realised something slightly strange: I…

5 days ago

Why September Might Actually Be the Best Month to Travel

September normally feels like the point where summer starts slipping away. The nights draw in,…

1 week ago

Moss Gets Set for AW26 With ‘In Good Company’

Moss is heading into the colder months with its new AW26 collection, bringing a more…

1 week ago

Why Everyone Is Dressing Like It’s 1995 Again

There’s something very 1995 about menswear right now. Not in the obvious, costume like sense.…

1 week ago

Aurélien Opens New London Flagship in Knightsbridge

European luxury label Aurélien has opened its first permanent UK store at 59 Brompton Road…

1 week ago